[{"data":1,"prerenderedAt":177},["ShallowReactive",2],{"blog-post-en-expiry-date-control":3,"blog-surrounding-en-expiry-date-control":169,"blog-all-en":170,"blog-tr-expiry-date-control":173},{"id":4,"title":5,"author":6,"body":7,"cover":151,"date":152,"description":153,"draft":154,"extension":155,"meta":156,"navigation":157,"path":158,"seo":159,"stem":160,"tags":161,"updated":167,"__hash__":168},"blogEn/en/blog/expiry-date-control.md","Ignoring Expiry Dates — The Silent Loss Draining Food Distribution Companies","rekan",{"type":8,"value":9,"toc":139},"minimark",[10,14,17,20,25,32,38,44,47,51,54,59,62,65,69,72,79,82,86,89,92,95,99,102,130,133,136],[11,12,13],"p",{},"Companies that take control of expiry dates cut their spoiled stock by more than 85% — based on companies' experience. This is the story of how.",[11,15,16],{},"During the year-end count, a warehouse manager finds three pallets of juice behind the new cartons — all expired. Nobody knew they were there. Nobody saw the date. Those pallets were bought with cash, and now they have only one destination: the dumpster.",[11,18,19],{},"This scene repeats itself in hundreds of warehouses across Kurdistan and Iraq — and the cause is always the same: expiry dates tracked by hand, by spreadsheet, and by employees' memory. Yet food isn't like clothing — every day it sits in the warehouse, its market value drops, until it reaches zero.",[21,22,24],"h2",{"id":23},"the-three-losses-and-each-one-costs-more-than-the-last","The three losses — and each one costs more than the last",[11,26,27,31],{},[28,29,30],"strong",{},"1 — Money thrown away."," Goods get lost in the corners of the warehouse until they expire and can no longer be sold. This is the most direct loss and the easiest to count: every expired carton is cash in the trash.",[11,33,34,37],{},[28,35,36],{},"2 — Returned goods."," This one costs more than the first, because it isn't just money. A sales rep sells a product with two weeks left on it; the market returns it at delivery or a few days later. Now you're paying transport twice, your accounts are tangled — and next time, that market looks at your shipment with suspicion.",[11,39,40,43],{},[28,41,42],{},"3 — Lost market trust."," This is the most expensive, because money can't buy it back. When expired or short-dated food reaches an end customer, your company's name is stained in the market. Stores talk, competitors' reps spread the talk — and once trust is gone, no discount brings it back.",[11,45,46],{},"Money can be counted. Customers come back, though with difficulty. Reputation can neither be counted nor recovered. That's why the solution can't be \"let's be more careful\" — the system itself has to be the careful one.",[21,48,50],{"id":49},"the-solution-one-system-three-layers","The solution: one system, three layers",[11,52,53],{},"A modern system like Geno solves this problem with three layers stacked on each other — each one built on the layer beneath it:",[55,56,58],"h3",{"id":57},"layer-one-the-foundation-every-batch-gets-its-own-code","Layer one — the foundation: every batch gets its own code",[11,60,61],{},"The moment any goods enter the warehouse, they receive a batch code with the expiry date attached to it. From that moment on, that information travels with the goods through every stage — transfer, storage, sale. Nothing \"gets lost\" anymore, because the system knows where every batch is and when it expires. Finding any batch takes just a few clicks.",[11,63,64],{},"This immediately kills the first loss: the lost pallets behind the cartons no longer exist.",[55,66,68],{"id":67},"layer-two-automation-whatever-expires-first-sells-first","Layer two — automation: whatever expires first, sells first",[11,70,71],{},"Most warehouses run the old way: first in, first out. But that method is wrong for food — what matters isn't when the goods arrived, it's when they expire.",[11,73,74,75,78],{},"So the system enforces a different rule: ",[28,76,77],{},"the batch with the nearest expiry date ships first."," When a sales rep enters an order, the system automatically tells the warehouse which batch to load — even if that batch arrived later. The warehouse worker doesn't decide, doesn't think, doesn't make mistakes — the system decides for him.",[11,80,81],{},"This kills the second loss: short-dated goods never age in the warehouse, because they're always the first to leave — and returns drop noticeably.",[55,83,85],{"id":84},"layer-three-the-safety-net-alerts-before-its-too-late","Layer three — the safety net: alerts before it's too late",[11,87,88],{},"Sometimes even FEFO isn't enough — a slow-selling product keeps drifting toward its expiry date. For this, you set the rule yourself: 30, 60, or 90 days before any product expires, the system automatically sends an alert to the warehouse manager and the sales team.",[11,90,91],{},"At that point there's still time: a special offer, a discount, a return to the supplier — any option beats the dumpster. The product clears the market before it expires, and it never reaches a customer with an expired date.",[11,93,94],{},"This kills the third loss: your reputation is protected, because expired goods never leave the warehouse in the first place.",[21,96,98],{"id":97},"the-result-every-loss-gets-an-answer","The result: every loss gets an answer",[11,100,101],{},"After implementing expiry control, companies see these changes:",[103,104,105,112,118,124],"ul",{},[106,107,108,111],"li",{},[28,109,110],{},"Money thrown away:"," spoiled stock drops by more than 85% — because no batch ever gets lost again",[106,113,114,117],{},[28,115,116],{},"Returns:"," date-related returns drop noticeably — because short-dated goods are never shipped late",[106,119,120,123],{},[28,121,122],{},"Reputation:"," the trust of markets and supermarkets in your company rises — because your shipments always carry good dates",[106,125,126,129],{},[28,127,128],{},"And a bonus:"," warehouse staff work faster, because they no longer hunt for dates by hand — the system tells them",[11,131,132],{},"And all of this control is one part of Geno — alongside every other module, at the same price, with no extra fees.",[134,135],"hr",{},[11,137,138],{},"This article is part of a series on the problems of food distribution. If your company struggles with expiring stock, message us on WhatsApp — we'll prepare a free demo and show you the solutions on your own data.",{"title":140,"searchDepth":141,"depth":141,"links":142},"",3,[143,145,150],{"id":23,"depth":144,"text":24},2,{"id":49,"depth":144,"text":50,"children":146},[147,148,149],{"id":57,"depth":141,"text":58},{"id":67,"depth":141,"text":68},{"id":84,"depth":141,"text":85},{"id":97,"depth":144,"text":98},"/blog-covers/expiry-date-control.webp","2026-07-25","Companies that take control of expiry dates cut their spoiled stock by more than 85%. The three losses and the three-layer system that solves them — from batch codes to FEFO and early alerts.",false,"md",{},true,"/en/blog/expiry-date-control",{"title":5,"description":153},"en/blog/expiry-date-control",[162,163,164,165,166],"erp","fmcg","inventory","expiry-tracking","food-distribution",null,"h4bT4kZfIclY_tDtobgLGBzWhEmFve2vc8u15Ttd2Z8",[167,167],[171],{"title":5,"description":153,"date":152,"path":158,"tags":172,"cover":151,"author":6},[162,163,164,165,166],[174,175,176],"en","ar","ckb",1784973540793]